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Source Tagging

Partnership Announcement Between TrustTag and Eastern-Fine

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Partnership Announcement Between TrustTag and Eastern-Fine

We are proud and pleased to announce new partnership between TrustTag and Eastern-Fine.  

Eastern-Fine produces high quality Heat Transfer Label, Printed Care Label and Flexo- Sticker. Eastern-Fine products are produced with the latest advanced equipment and technology. The products are manufactured under strict quality management and comply with international SGS, ITS, BV, OEKO-TEX, ISO9001 standards certification. The company headquarter is based in Hong Kong and has 8 foreign branch offices and factories which are based in: China, Cambodia, Vietnam and India.  Eastern-Fine produces over 80 million high quality labels per Month.

TrustTag is a highly recognized and valued solution provider for the EAS industry. The company produces anti-theft systems, detachers, tags and labels for international retailers. Recently a brother company TrustRFID was founded which is focusing on advanced hardware and software solutions based on RFID technology. The companies have in-house design, product & software engineering and manufacturing, which enables to provide high quality and customized products and solutions to their customers. The companies have an extensive dealer network in Asia, EU, USA and expanding into middle and South America. TrustTag has developed a strong reputation for commitment to new product development and excellent customer service.

We are positive that with the partnership between TrustTag and Eastern-Fine. we can create added value for our customers. With the joined cooperation between the 2 companies we can create new synergy, expand our services and provide a One-Stop shopping solution.

This partnership as announced will surely help us enrich and enhance our existing services and introduce new products and services to our international customers.

We are looking forward to service you even better in the future.

Thank you,

Sincerely

Choosing Source Tagging For Increased Retail Security

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TrustTag provides source tagging solutions for retail loss prevention demands

By Simon Shi

Having a secure retail store is at the forefront of every merchant’s mind. And with theft being a constant threat to retail security, more stores are looking to source tagging as both an effective and painless way to bolster loss-prevention methods.

Not every retailer using these methods are implementing source tagging effectively; some are pointed in the entirely wrong direction. Let’s take a look at an overview of source tagging and how to make the best use of it for your retail store.

What is Source Tagging?
Source tagging (a type of Electronic Article Surveillance, or EAS), is when a small electronic device is embedded into packaging or is sewn unobtrusively onto the product itself. The tiny detectors are placed on products at or near the source (the supplier or manufacturer) rather than at the retailer.

The retailer’s vendors are authorized to obtain the security tags and tag the items themselves before shipment, cutting down expensive labor costs for employee time spent tagging items in the store. Source tags come in a variety of shapes and sizes, but are always easy to handle and are incredibly effective for loss-prevention.

Why Retail Theft is a Problem
More companies are choosing to use source tagging because of the overwhelming statistics of shoplifting. In taking the United States into account, there are over 550,000 incidents of shoplifting per day, and a startling 13 billion dollars’ worth of goods stolen every single year – equating to 35 million dollars every day! Even 75 percent of employees have been found to engage in shoplifting.

Retail thieves are only caught 1 in 48 times, and they often wear large coats or use baby strollers, umbrellas, or large shopping bags to drop items into. Source tagging aids in mitigating the substantial losses incurred by retail losses.

Source Tagging Benefits
Source tagging is a reliable method for theft detection for products of any size or value. A Visible Source Tag (VST) extends high security and deterrence factors, and a sewn-in label can offer discreet EAS protection. Either option is easily deactivated or removed at the retail POS and chips away at valuable employee time often bogged down by tagging items. Additionally, source tagging decreases shrinkage, helps to increase in-stock rates, and can be a driving force in increasing sales. But above all, source tagging is one of the most effective ways to increase loss prevention.

How To Implement Source Tagging
The source tagging supplier you choose should be a professional entity and should be located close to a retailer’s manufacturing vendors. Many retailers in the United States choose their packing companies to aid with source tagging, which doesn’t end up working to the retailer’s advantage as manufacturers don’t provide the quality and professionalism that professional source tagging companies can offer. Source tagging companies communicate directly with vendors to ensure a retailer’s security needs are met. Make sure to choose trusted source tagging companies with dependable reputations – your products are your business, and your business is your livelihood!

TrustTag is a Chinese source tagging company that provides a myriad of source tagging and other precision-engineered security services for any manufacturers located in Asia. Contact us for any questions about how we can help your retail store mitigate loss prevention.


Read below link to understand more about source tagging
Electronic Article Surveillance (EAS) Source Tagging: 20+ Years of Innovation

The defects of washing on RFID Source Tagging

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Still remember we are talking about the basic information about RFID on my last chapter? What is RFID? You exactly got it, it’s Radio Frequency Identification. We talk about what it composes of, how it works and the most important is: why it works better than traditional barcode. On the last paragraph, we mention that: The RFID chips are loaded with electronic information. Today we would like to talk about if washing workable on RFID Source Tagging.(only refer to pocket label here)

Source tagging is not strange to us: it’s the application of delivering sew-in soft labels from tag factory to apparel manufacturers. Then, the apparel manufacturers sew the tags to the clothes during the sewing production. The last step is from the apparel manufacturers to customers store with the sew-in labels on the apparel. Obviously, the streamline tag factory-apparel manufacturers-customer stores saves the time of not sewing the tags to the apparel in the retail stores. RFID Source Tagging shares the same streamline, the only difference is that the RFID pocket labels are with RFID chips inside.

So what’s the defects of washing on RFID Source Tagging?

Firstly, we need to know the washing process of the apparel factories. There are some main types of apparel washing which share some main points during the washing process for the clothes: A lot of water, additive agents, special elements, high temperature at lasting time.

Secondly, based on the definition of RFID, we know that the RFID pocket labels are with the RFID chips which are loaded with electronic information. Usually speaking, the RFID chips not allowed to be immersed inside the water for long time although we say that the RFID chips are water-proof and satin-proof. When the RFID labels are splashed or dropped by water, it won’t have any affects on the RFID chips and it’s still workable. However, it’s still under a certain range. After the apparel factories sew in the RFID pocket labels to the clothes, the clothes need to be under washing process and it’s not what we understand about the water-proof. It’s not little water but mass water inside washing machine and rolling at high speed with different additive agents and lasting a certain time over 15minutes at least.

Though there are pocket labels that are specially made with anti-water function, the RFID chip inside the labels are still easy to be affected by the high temperature and corrosion at a certain lasting time. It’s just like the cellphone we use everyday, if it’s splashed or dropped by rain or unexpected water, the cellphone is still workable. But if you immerse the cellphone inside the water for some time, the electronics will be destroyed, too.

Washing process is not good for the RFID Source Tagging and it will damage the electronics inside the RFID chips to some extent. We know that the washing process is necessary for the apparel factories not only for the function, colors or safety. What we can suggest is that to put the process of sewing RFID pocket label after the washing process in the apparel factories.

 

The ‘S’ and ‘W’ of hot-melt adhesive coating and ultrasonic cutting on Eas Pocket Label Tag

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Eas pocket label tag is known as one of the security products to be used on garment clothing for retail stores anti-theft. The specialty of such kind of security label tag that different from normal hard tag is that it is more suitable for source tagging that to be tagging at source of manufacturing, and most importantly, cost-effective.

The security label tag is with Eas alarming soft label coated inside with fabric pocket, to be sewn on clothes. And how to make the alarming sensor soft label being coated with the fabric pocket? The normal and traditional production technics of the Eas pocket label tag is hot-melt adhesive coating on the fabric with the sensor alarming soft label.

Hot-melt adhesive glue is a kind of glue that does not have harm on the environment, and the glue is solid state in ordinary temperature, like massive, layer, strip or granular, which makes it convenient for easy package, storage, transport and usage. Moreover, when the glue is being hot-melt to coating on fabric, it can fastly stick and coat when the glue is cooling and curing. This makes the hot-melt adhesive glue quite fit for auto production line with high manufacturing efficiency. Because of these advantages of the hot-melt glue, therefore it’s widely and mostly used for Eas security pocket label tag’s manufacturing.

While at the same time, using hot-melt adhesive for security pocket label tag coating also has its own defects.

  1. Not great heat resistance and not strong enough adhesiveness; Have high requirement on hot-melting and coating equipment.
  2. Some of the hot-melt adhesive glue will easily turn to yellow when temperature is over 30℃, and it will be yellowing the fabric as well if in this case.
  3. The fabric can be wrinkle during hot-melt adhesive coating, thus the high requirement on coating equipment.
  4. The hot-melt adhesive coating fabric can be too stiff for sewing machine needle to pass through and has certain damage on sewing needle.
  5. Coating cost is a bit too high to manufacture with hot-melt adhesive glue.
  6. The fabric material will easily stick on the cutter because of the glue.

Due to the above listed defects of using hot-melt adhesive glue for security pocket tag coating, security pocket tag manufactures can receive oftenly claims from garment factories for not easy for sewing needle to pass through the pocket tag or from garment retailers that the yellowing on the fabric making their new clothes with stains and so on.

Based on the above facts and situation, security tag supplier has found out another better solution to solve the problems——Ultrasonic cutting technics.

Ultrasonic cutting is totally different from traditional cutting. Ultrasonic cutting is to use the power of ultrasonic transducer to heat and melt the cutting fabric material so fast as for cutting off. So ultrasonic cutting does not need sharp cutter edge or very strong pressure, and will not break or damage the cutting fabric edge. In this case the cutting sealing edge on the fabric will not have rough selvage, creases, silk running or laddering and so on.

Another big advantage of ultrasonic cutting is that, it fuses the fabric cutting part and automatically seals the cutting edge quite well when cutting on the fabric, avoiding fabric sealing edge turning loose. What’s more, the fabric material will not stick on the cutter even after ultrasonic fusing, which in some way to improve the cutting efficiency. And clothing factories do not need to worry about the damage on sewing machines needle when sew the label tag on.

The manufacturing efficiency is much higher with ultrasonic cutting technics comparing to the hot-melt adhesive coating so it’s now widely used by security tag manufactures. Ultrasonic cutting manufacturing can increase the production speed, expand production capacity and most importantly, highly reduce cost.

 

Meet TrustTag at ISC WEST 2018 in Las Vegas

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Dear Customer,

As ISC WEST (The International Security Conference & Exposition) is taking place soon in Las Vegas, NV, USA. We hereby sincerely invite you to visit our booth#21135 at the SANDS EXPO CENTER on April 11-13, 2018.

Since the company’s founding in 2004, TrustTag has focused on solving the problem of retail theft with various solutions while anticipating the needs of retailers. Leading retailers worldwide have been using TrustTag’s innovative and high quality EAS&RFID retail security products to help decrease shrinkage, enhance inventory management, and improve efficiency as well as customers experience. What’s more, by taking advantage of TrustTag’s Source Tagging solution, retailers will be able to protect and keep track of their merchandise throughout the supply chain.

Interested in attending the show and learn more about our solutions? Please click here to register for a FREE Expo Pass offered by TrustTag today. We look forward to meeting you at the show to communicate face to face soon!

Sincerely,

Simon Shi(President)

TrustTag

 

First simple look at Source Tagging

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Comparing to traditional tagging and recirculation of reusable hard tags, today we are more attracted by source tagging solution in Electronic Article Surveillance (EAS), which emerged like 20 years ago. Source tagging solution is the process of embedding security label into any packaging or into the merchant itself at the source of manufacturing to protect the item from shoplifting at retail places.

Source tagging now is widely used in apparel & fashion accessories, electronics, food & beverage, health & beauty for the most part, and some other categories. And it will continue to expand and increase focus in the near future for loss prevention.

Now you still have no idea about how source tagging works in loss prevention? No worry, let us explain more.

Source Tagging is the process of dispatching the EAS security tags or labels from tags manufacturer to the point of merchandise manufacturer, for example, garments, cosmetics, electronics, food, beverages and so on. The source tag will be embedded into the item itself during manufacturing at the sourcing place. Completed merchandise with source tag is shipped and dispatched at the stores and being placed on sales floor. Throughout all this process, retailers can reduce in-store labor costs incurred from applying security labels or hard tags inside the store and get complete reliability of the merchandise tagging.

To catch up with the development, TrustTag has devoted itself to source tagging solution for retail loss prenvetion to help retailers increase sales, solve shrink issues, and optimize store labor.

Wanna know more on retail source tagging, please follow us on LinkedIn, Twitter or Facebook Page.

Holiday Notice


TrustTag office will be closed during Chinese New Year Holiday Feb.11-22, 2018. If you need anything, just leave a message and we will get in touch with you as soon as we are back from the holiday. Sorry for any inconvenience.

Wish you good fortune in the new year of 2018!

Thank you to visit us at Euroshop 2017

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TrsutTag at Euroshop 2017

Dear Customers,

TrustTag entire team sincerely thanks you from the bottom of our hearts to visit us at EuroShop2017. During these five days, we are happy to present our innovative products and have irreplaceable exchanges with you for retail loss prevention and smart business solutions.

We are excited to see many of you at this unforgettable event. We are also happy to continue our discussions and hope can meet you again very soon.

Please keep in touch with us.

 

Founder / President

Simon Shi

Meet TrustTag at Euroshop 2017

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TrustTag at Euroshop2017

Dear Customer,

We are excited to announce you that we will attend EuroShop 2017 in Düsseldorf, Germany from March 5-9, 2017. Our booth No. is Halle 6/A42.

We hereby sincerely invite you to visit our booth at the Düsseldorf Exhibition Centre.

We focus solely on solving the problem of retail theft with solutions. Our objective since day 1 has been to help increase retail sales while decreasing shrinkage through the use of innovative and high quality loss prevention and products. With this opportunity, we are launching our RFID hang tag and  hard tag recirculating solutions.

Finally, if there are any questions specific to our company and products, we are asking that you visit us at the EuroShop to talk face to face.
We thank you, our valued clients, and look forward to meeting you at the exhibition.

Sincerely,
Simon Shi
President
TrustTag

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